Is it possible to figure out how we're being profiled online?
This past July, I spent a quality week getting rained out in a series of brainstorms by alpha data geeks at the Pacific Northwest BI & Analytics Summit in Rogue River, Oregon. Among the many things I failed to understand fully there was how much, or how well, we could know about how the commercial sites and services of the online world deal with us, based on what they gather about us, on the fly or over time, as we interact with them.